What is digital marketing?
Digital marketing uses a variety of channels, including search engine optimization (SEO), pay-per-click (PPC) advertising, social media, email, and mobile. Digital marketing is the process of using digital channels to promote or market products and services to consumers and businesses. Digital marketing uses a variety of tactics, including search engine optimization (SEO), content marketing, pay-per-click (PPC) advertising, email marketing, and social media marketing.